At GrowthBook, our mission has always been to empower organizations to optimize their online experiments seamlessly. We are thrilled to announce our latest feature— Customizable Pre-Launch Checklists.

Experimentation is at the heart of progress, but launching an experiment involves meticulous preparation and attention to detail. To streamline this process and ensure a smoother launch experience, we've introduced customizable checklists. Now, organizations leveraging GrowthBook's Enterprise Plan for their online experiments can tailor their pre-launch requirements precisely to their needs.

Why Customizable Checklists Matter

Launching an experiment isn't just about hitting the "Go" button. It's about confidence, precision, and ensuring that every aspect is in place for a successful rollout. With our new feature, organizations can choose from a range of pre-defined checklist options, such as requiring screenshots for each variation or mandating an experiment hypothesis.

But that's not all. We understand that each organization has its unique set of protocols and requirements. That's why GrowthBook now allows you to define your own checklist items. Need to alert the support team before an experiment goes live? No problem. Want to ensure that specific accessibility standards are met? You got it. The power is in your hands to create a tailored checklist that aligns with your processes.

Enhanced Confidence in Experiment Launches

Launching an experiment can be nerve-wracking, especially when multiple stakeholders are involved. The customizable pre-launch checklist feature is designed to instill confidence. It acts as a safety net, ensuring that all necessary steps are completed before an experiment sees the light of day.

By providing this level of customization, GrowthBook aims to empower teams, mitigate risks, and ultimately drive more successful experiments. With a checklist that reflects your organization's unique requirements, you can proceed with the certainty that everything is in place for a successful experiment launch.

Getting Started

Customizing your pre-launch checklist in GrowthBook is easy. Simply navigate to your organization's Experiment Settings by selecting Settings > General from the Sidebar and scrolling down to Experiment Settings. Updating the checklist will affect any experiment that isn't already live.

When it comes time to launch an experiment, we'll calculate the completion of any pre-defined checklist option automatically, and give you an opportunity to manually complete any items we can't calculate automatically. All manually checked items are logged and available in your in-app audit log.

Ready to level up your experiment launches?

Experience the difference by trying out the customizable pre-launch checklist today.

Stay tuned for more updates as we continue to evolve and innovate to support your experimentation journey.