Experimentation

Latest

Introducing Multi-Armed Bandits in GrowthBook

Discover how Multi-Armed Bandits revolutionize A/B testing in GrowthBook. Learn to optimize experiments automatically, reduce opportunity costs, and make data-driven decisions faster.

· 5 min read

9 Common Pitfalls That Can Sink Your Experimentation Program

Many A/B testing programs fall short due to low test frequency, biases, high costs, or lack of leadership buy-in. This blog highlights common pitfalls and offers solutions to improve experimentation, helping companies generate better insights and drive impactful product improvements.

· 8 min read

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